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FOR IMMEDIATE RELEASE                         

 

 

 

TEMPLE UNIVERSITY’S PUBLIC RELATIONS STUDENT SOCIETY OF AMERICA

CHAPTER TO HOST 2021 MID-ATLANTIC DISTRICT CONFERENCE

 

PHILADELPHIA (Dec. 3, 2020) – Temple University's chapter of the Public Relations Student Society of America (PRSSA) was awarded hosting rights to the Mid-Atlantic District Conference by PRSSA National at today’s international conference. The district conference, one of only seven in the country, will be held virtually, March 13, 2021.

 

The conference's central theme is "PRogress Through Tech." The theme will explore how technology is affecting the public relations industry, potential emerging technologies and how future practitioners can integrate traditional PR skills with these changes. The conference will explore trending topics like SEO, digital analytics and user experience as well as the future roles artificial intelligence, virtual event planning, and handling crisis in the digital age will impact in PR.

 

"After hosting a highly successful regional conference in 2019, our chapter is honored to be awarded PRSSA’s Mid-Atlantic District Conference in 2021," said Assistant Chair for Public Relations and chapter Faculty Advisor Gregg Feistman. "As the public relations field continues to converge with the technological advancements of today, professionals must learn to adapt their skills in order to thrive in the digital age. Temple PRSSA has established the theme to better prepare students for their future careers.”

 

"As the oldest student chapter in the Philadelphia region, and one of the oldest and largest in the country, Temple PRSSA has served countless students by forging relationships and emphasizing mentorship, networking and leadership," he added. "This is an incredibly exciting opportunity not only for Temple students, but for all students throughout the district. We look forward to hosting everyone in March."

 

“Our chapter is beyond thrilled to be awarded PRSSA’s Mid-Atlantic District Conference in 2021,” said Temple PRSSA President Mackenzi Hockensmith. “Temple PRSSA is full of passionate, aspiring public relations professionals who are excited to learn more about the constantly-evolving industry.” 

 

The district conference will offer students a unique opportunity to expand their network by connecting with professionals, guest speakers from a variety of industries and fellow PRSSA members. Panel discussions, workshops and keynote presentations will take place on both days of the conference. For more information, visit https://www.templeprssa.org/district-conference or email PRogressThroughTech@gmail.com.

 

About Temple PRSSA

Now in its 51st year, Temple PRSSA is the largest and longest-standing chapter in the Philadelphia region and one of the top 10 chapters in the country. The goal of the award-winning chapter is to prepare more than 120 members for a career in the public relations field through its commitment to leadership, networking and mentorship. For additional information about Temple PRSSA, visit https://www.templeprssa.org/district-conference

 

Contact Information:

 

General Inquiries

Email: PRogressThroughTechDC@gmail.com

 

Amelia Wilt

Conference Coordinator

Email: amelia.wilt@temple.edu 

 

Paige Nicholas

Assistant Conference Coordinator

Email: paige.nicholas@temple.edu  

 

Stephanie Zajac

Assistant Conference Coordinator

Email: ssz@temple.edu 

 

Alexis Levant

Director of Public Relations

Email: alexis.levant@temple.edu 

 

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